TheQfactor
Friday, February 21
 
Google Deal Ties Company to Weblogs
AmyHarmon, New York Times, February 17, 2003

Google, the operator of the Web's leading search engine, has bought Pyra Labs, the creator of software for publishing Weblogs, a form of hyperlinked online journal that has become an increasingly popular way to distribute and collect information on the Web.

Terms of the deal were not disclosed, but the move was hailed by users of Weblogs, commonly called blogs, as a watershed moment for the fledgling communications medium, sometimes dismissed as too narrowband and self-involved to have a significant cultural impact.

"People will start taking it seriously," said Matthew Haughey, creator of Metafilter, a widely read Weblog, and a former employee of Pyra. "If it's linked to off of Google, you're not going to have to explain what a Weblog is to people anymore." [...]
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