Monday, February 2
The things you're searching for.
Lycos 50: Janet Makes History
February 4, 2004
Janet Jackson exposing her breast during the Super Bowl halftime show on Sunday night has proved to be the most-searched event in the history of the Internet.
On Monday, Janet Jackson and the halftime show received 60 times as many searches as the Paris Hilton sex tape and 80 times as many searches as Britney Spears. Jackson was searched 50 times for every request for the topic that normally dominates on the day after the game, Super Bowl commercials. She also received 275 times as many searches as the streaker who ran on the field before the second half, and 350 times as many searches as Super Bowl MVP Tom Brady.
Janet Jackson wasn't the only person involved in the stunt, of course. Justin Timberlake received 40 times as many searches as he does on a normal day.
Prior to this week, the most-searched event in the history of the Lycos 50 over a one-day period was the September 11 attack on America. Although it is very difficult to compare searches for the two events, it looks like the Super Bowl halftime show was the equal of September 11 when it comes to Internet attention. That is, to put it bluntly, mind-blowing.
Why is it difficult to compare? The Super Bowl halftime show was a single event. Searches revolved almost entirely around two phrases, either Super Bowl halftime or Janet Jackson. Everybody knew exactly what they were looking for.
Janet Jackson Apologizes for Bared Breast
NEKESA MUMBI MOODY, Associated Press, February 2, 2004
NEW YORK - Janet Jackson apologized Monday for an incident in which one of her breasts was bared for a moment as she sang with Justin Timberlake during the Super Bowl halftime show Sunday night.
In a statement released Monday night, Jackson said it was a last-minute stunt that went awry.
'The decision to have a costume reveal at the end of my halftime show performance was made after final rehearsals. MTV was completely unaware of it,' Jackson said. 'It was not my intention that it go as far as it did. I apologize to anyone offended - including the audience, MTV, CBS and the NFL.' [...more]